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How to grow 3 relevant patents into 60

Apple have recently recieved a patent US9189064 for the control of a screen by eyeball tracking. According to Business Insider, 'this refers to your iPhone tracking where on the screen you’re looking — and delaying notifications until your gaze is fixed in the appropriate place. 

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Verve has just reported that Segway, maker of the Human Transporter

 

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In my time with Ambercite I have been lucky enough to meet many patent examiners, and in this process I have become aware of how diligent the patent examination process can be - in many cases taking two to four days to search for relevant prior art. 

These days patents that are to be examined often come with a pre-existing list of prior art, for example prepared during the PCT examination phase. As an example of this, consider this Nike patent WO2014143811, for a Shoe with resilient heel. If we look up this document in Google Patent or Espacenet, we can see that it has four listed citations: 

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Apple has just been ordered to pay $530 million for infringement of a trio of patents owned by Smarflash LLC that refer to ecommerce of media items from a central resource, in this case alleged to be infringed by Apple's iTunes, and Smartflash are also litigating against Samsung, Google and Amazon.

In a previous blog we looked at the citation based relationship between these patents and patents filed by Apple and other companies.

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